Williams founded MABELLINE in 1915, the brand’s name comes from his sister Maybel. He started selling a product that darkened the eyelash color, which was promoted and sent by post. Soon that eyelash mask was so successful that women asked for it in pharmacies.
Back in the 30’s Williams expanded his product range to eye shadows and eyeliners, which were sold in pharmacies. In the 60’s he launched his most innovative product, the waterproof mask. In the 70’s, thanks to the Plough group he presented the face makeup, lipstick and nail polish and he presented "Great Lash" the star of the brand which today remains as worldwide top seller.
I buy from here because of the good prices and offers, instead of buying little and often I buy in bulk to take advantage of free delivery, it’s quick and cheap
B
belen
Unbeatable prices and lots of variety
I buy for the prices and the attention. There is a lot of variety of products and I love that. Shipping is fast and there are many offers