Positively charged anti-frizz active ingredients: damaged hair has negative charges on its surface, which are responsible for static electricity and frizzy hair. These positive active ingredients adhere to the hair surface, neutralize negative charges and prevent frizz.
Babassu oil: obtained from the kernel of the nut of the Babassu palm tree, originally from Brazil. Its production process is 100% natural. It is a solid, white oil that, in contact with the skin and hair, melts and spreads, forming an emollient film. It is a unique oil, which gives a luxurious and smooth feeling to both skin and hair. It is excellent as a color protector for colored hair.
Shea butter: natural vegetable fat extracted from the nut of the African shea tree. Its high content of natural vitamins and fatty acids makes it incredibly nourishing and moisturizing for hair and skin. With a creamy and melting texture, it protects hair from damage during washing, styling and “chemical” work, by exerting a moisturizing, protective and regenerative effect.
Panthenol: Pro-vitamin B5: a moisturizing and hydrating agent that penetrates through the hair cuticle. Retains the natural moisture of the hair and reduces the loss of water by evaporation, maintaining the hydration of the hair.
Marine collagen: it is obtained from Mediterranean brown marine algae, mainly from Fucus and Laminaria. Its amino acid composition is similar to that of collagen in the connective tissue of human skin. Therefore, it has nourishing, regenerative and protective properties for the skin and hair.
Plant-based keratin: a mixture of plant proteins, with the same amino acid composition as the keratin in our hair. The best alternative to keratin of animal origin. It remains fixed in the hair, repairing the damaged parts and increasing the thickness of the fiber. Provides strength and resistance to breakage.
Positively charged conditioning active ingredients: they are made up of two parts: a positively charged part that neutralizes the negative charge of the hair fiber, eliminating static electricity and preventing frizz. An emollient (softener) part, similar to the natural lipids of our scalp, which hydrates, nourishes and conditions the hair.
Nutritious oils of vegetable origin: mainly from coconut. They are in the form of tiny drops inside the shampoo or cream. When the product is applied, these drops of oil are deposited on the surface of the hair, surrounding it and forming a thin nourishing and moisturizing film.
Translated by Google